Pick the intensity. Own the outcome.

Yes. Foundations includes a one-time SEO fix sprint in your first month: a focused pass that fixes the priority issues your SEO report flags, like page titles and descriptions, site speed basics, and crawlability. Ongoing search fundamentals are part of Growth and Full-Funnel, run by our SEO and ads lead across the same pages: titles and descriptions, Core Web Vitals, crawlability, and local service pages. It is one program with two scoreboards rather than two retainers. AI visibility still leads, because ranking and being recommended are measured separately and only one of them is usually watched.

The free Visibility Check is a fast, one-engine teaser. The $1,000 audit runs ~25 buyer prompts, covers more engines, and comes with a full gap analysis and prioritized plan.

Yes, that's the intended path. It's the natural first step before a monthly program, and it credits naturally into one.

Full-Funnel is scoped to each client. It starts at $7,500/mo for everything in Growth run at full intensity, then prices up with the modules you add: multi-market tracking, digital PR, original-data studies, review-platform campaigns, paid social, a full website build, and additional service lines. We set the exact mix with you and adjust it as your goals change.

On the Full-Funnel tier, as an add-on, when paid social genuinely fits your funnel, not by default.

On the Full-Funnel tier, as a module. If your site was built to rank rather than to be recommended, or you are launching or rebranding, we build or rebuild it with the AI foundation designed in from the start: clear entity structure, full structured data, llms.txt, crawler access, question-shaped service pages, and conversion tracking verified before launch. You own the domain, the hosting, and the code from day one; we are a user on your accounts, never the owner. It is scoped to your page count and complexity, not sold from a price sheet, and it is not a standalone product.

Yes, and it is part of the AI work rather than a bolt-on. Getting named by an assistant is not the end of the search: BrightLocal found 88% of people who use AI for a local recommendation go and verify it, and 51% check whether the reviews are legitimate. Foundations sets up your review link and a routine for responding to every review. From Growth up we build the cadence into how you already close a job, with one reminder and the numbers in your monthly report. What we will not do: incentivize reviews, survey customers first so only the happy ones get asked, write or post a review for you, or solicit on platforms that prohibit it. Those are policy violations that put your profile at risk, and they are common in this category.

You do, directly. Your card sits on the platform billing. We never hold or advance your ad budget.